May 11, 2010

Maximum Conversion Article Marketing

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If you hang around any IM forums long enough, you’ll hear enough praises about the what article marketing can do for your business. But merely being aware of that is only part of the equation. The other component is possessing the knowledge and experience to write such articles. But it’s really interesting because very many IM marketers, for whatever reason, don’t want to take the time to learn this, so they pay other people to write them. However, what if your budget does not allow for you to do this?

You’ll pay well for good articles, but they’ll be worth it. But you can learn how to do this with just a little bit of coaching. Here are some of the things you can do to produce better articles.

Be sure to never view your marketing articles like essays you wrote in school. The essay structure: “tell them what you are going to say, say it and then tell them what you said.” The structure for an article is much different, it’s more what’s called the “reverse pyramid.” The center section of an essay usually explains the unimportant content. In an article, there’s always an introduction, then the most important information follows, after that the least important information occurs just before the conclusion. This forces your most important points to be read sooner, rather than later.

Hate to say it, but we don’t want to be remiss… always check that grammar and spelling. No big deal if you use the check utility in your word processing software. It’s understandable to miss one or two, but you’ll be flirting with disaster if you have a lot of them. Why would someone trust you enough to give you their money if you cannot even be trusted enough to spell things correctly? You can break rules of grammar, but there must be a compelling reason to do it. But sticking to the basic English writing rules will probably be your safest bet.

Always write an outline before you write anything. Inexperienced writers report this is extremely helpful. It can be as simple as writing down what your points will be, and the order in which you’ll make them. All you need at that point is the conclusion and introduction, and then your outline is created. An outline can help keep you focused and on topic. One other great benefit is it will add speed to the entire article writing process.

Article writing is a skill that every internet marketer should work to master. In time you can get comfortable with declaring your points to get those clicks. When you’re making some sales, if you find you don’t really care for it you can outsource it. But before you get to that point, learning how to write articles that get the job done will be necessary for you to do. Avoid stressing about it. In no time you’ll be kicking-out great articles.

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Filed under Article Marketing by admin on May 11th, 2010. Comment.

May 1, 2010

Article Marketing and SEO Automation

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Article marketing is an effective way to promote your website. Whenever you post your article in an article directory, people hunting for your services will come across your article and view you as an proficient regarding subject matter then when they browse your authors resource box or biography, they will then be linked to your website or squeeze page. The article directory also supplies your blog with a one-way link that subsequently helps your google standing of your blog.

To really fully increase your visitors you need your article on a large number of article submission sites and it is also essential for all those articles to be grabbed with RSS feeds and dispersed to numerous more blogs and websites. It is clear that this expands your visibility, web site standing and traffic exponentially with each distribution place.

If you happen to the labor intensive, hands on person, you can write 100 articles and personally submit them to 100 distinct article directories or you can automate the process with article submitter providers. One such provider is The Article Underground that combines article marketing and SEO in a membership site.

Not only can you submit your own articles to the Article Underground, but you get access to hundreds additional articles that you can make use of as content material on your internet site. These articles are highly optimized for specific keyphrases. Flexible terms allow you to copy and paste, or slice and dice the articles and you’ll be able to incorporate your own resource box on the articles.

The Article Underground also has an extensive keyword research system that profiles high traffic, high bid per click and low competition keywords and key phrases. This may possibly make it simpler to secure top rankings with your selected keywords. You will also enjoy access to the raw databases that the copy writers make use of to select article content in addition to spreadsheet files of the most important research results to find exactly how much traffic and just how much your competition is bidding on the keywords. Insert a few of the phrases discovered from the underground keyword research into your article content to snare additional free search engine traffic.

As a member of the Article Underground you will have full-scale writing and posting privileges to be able to announce your article Link on a community of 44 good quality webpages as well as 60 more member contributed announcement blogs that cover both broad and unique niches as well as common subjects. There is also a guide to help you employ the secret to match your titles and text links to commence to outrank your rivals and boost your search engine rankings. Even beginners can get their site spidered and ranked expediently.

You will also have access to Mike’s Article Marketing Newsletter as well as additional training and lessons from some of the gurus of online marketing such as Neil Shearing, Leslie Rohde, Michael Cheney, John Alexander, Sherman Hu, Mike Liebner, Erik Holmlund, Sean Hu, Jeff Walters and more coming each day. You can get your hands on your free copy of “Words = Money (How to Use Articles to Build Profitable Adsense Web Sites)” just by visiting the site. The free PDF will teach you how to construct thriving Adsense sites utilizing articles.

Yet another bonus of the Article Underground is their private member forum with some of the top marketers available to answer queries and help you in your business. There are several additional bonuses included with your membership and you will acquire 400 excellent plr articles immediately after joining, so don’t hesitate, go there now and pick up your free report and check out the Article Underground today.

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Filed under Article Marketing by admin on May 1st, 2010. Comment.

November 8, 2009

How Bing Affects Article Marketing

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Bing from Microsoft is one of the newest search engines on the Internet, although the company’s promotions establish it as a different search tool. Rather than being a ‘search engine’, Microsoft calls it a ‘decision engine’. For example, Bing’s user interface can provide the user with more accurate and pertinent data with less effort, which is something that Google sometimes fails to do.

If you wish to build further backlinks through article marketing, how do you achieve the best results using Bing’s engine? First, let us briefly discuss the special aspects of the Bing ‘decision engine.’

The Bing engine does a better job in terms of presenting relevant results and detailed information to Internet users who employ it, in comparison to Google. Some may argue that this only seems so because of the new user interface. The snippets that Bing provides also allow a user to view more detailed info about a webpage, for example, without leaving the search results page. Further information is displayed without leaving the Bing results page, simply by moving your cursor over the associated information. Mousing over a piece of information may even show some meta-data, if it is available.

It may seem that one needs to redo or rethink his article marketing strategy, but the conventional standards may still be used. An edge over your competitors may be achieved much like before: by writing high-quality content, incorporating the relevant keywords, and disseminating your content through article directories – making sure that you also create an accessible and compelling author bio or resource box.

The more detailed data that can be seen through Bing’s search results may equate to more convenient access to the desired information for any visitors. There may be coming developments to Bing that would necessitate some adjustments to your article marketing strategies. Despite the popularity of Google Search, you can gain traffic with Bing, as it promotes the information contained in your articles much better than Google.

You do not need to rebuild your article marketing methods from the ground up if you want to attract traffic from Internet users who use the ‘decision engine’. Bing is one of the best innovations in search engine technology, and simply honing your article marketing strategies while new developments come along will serve you and your website well enough.

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Filed under Article Marketing by author on Nov 8th, 2009. Comment.

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