If you have a blog, you should already be using the google sitemap plugin to index your blog for Google’s search spiders. But what about your blog videos? Google has great directions on what your videositemap should include but it is impossible to build by hand.
Good news, several programs are now available to automatically build a videositemap for your blog. Once you have built a videositemap, then all your blog videos are now indexed and and ranked by google. The best part is that when your blog video appears in the Google searches, when a visitor clicks on the link to view the video, they are taken directly to your blog and not through one of the video sites, such as YouTube. Than means your site gets the visitors directly.
So what are the steps you need to get your videos on the sitemap?
1. Pick up the Google Videositemap Wordpress Plugin and install it on your wordpress blog.
2. Embed your blog video in your post and title the post with the keywords you wish to be searched for.
3. Click the Regenerate button on the GVS Plugin.
Was that easy enough for you?
Filed under Video Marketing by on Aug 28th, 2010. Comment. 
When someone is starting an online business it is important to build a strong persona. Now we begin with that persona and we create the information around it. When I first start working with someone, this is what I tell them. In order to make a strong persona who people will put there trust in you has to submit to a new program.
What I want you to do is to map out everything for the next 90 days. Get some help from a SEO expert. You’re going to write a blog posting every day. Make 2 videos a week. Do one audio a week. Tweet 10 times a day with something that is interesting. Ask question on certain websites that will prompt others asking more.
When we start off with that process, it might look overwhelming to a lot of people. They might say that they can’t create that much content at that level. Well if you can’t do this, you need to back up and regroup. You need to decide what it is that you want or are you in the wrong business. Most people say that can’t do this because they are not prepared for doing it.
So step number one is to map out what you are going to do. You’re going to be doing one blog for each of the next 90 days. You’ll have 24 videos. What are 24 questions you can ask about the product or service you are going to sell?
Now take a look at the audio. You will be doing 12. Ask yourself 12 questions and start to write content around that question. Select a theme and work around it. With the one posting you are doing on your blog, you can also go out and start to write comments on other people’s blog. Just don’t spam, blend it.
Leave the post something open ended where it will motivate others to leave comments. You want to be on top of the search engines with the keywords in your category. This is where you will do your research ahead of time. Pick good phrases so that other people will find you.
Pick your keyword phrases and put those in the title of your blog posting that you write. Put the keyword at the beginning and ending of the article you write. Most people don’t think about doing stuff like this. If you plan everything right it will work.
Now that your 90 days are up, you can write a blog posting 3 times a week, one video a week, an audio every other week with tweeting a few times a day. There are all kinds of social media to market your products and services on. Check them all out. That is what I do when I start my online business.
Filed under List Building by on Aug 9th, 2010. Comment.
Google Adwords is by far the best means of getting targeted traffic to come to your site. You will have to make an investment, but you often have to invest in order to earn. But if you aren’t careful, and you don’t plan accordingly, you could lose money very quickly with Adwords. Whatever you do, stay away from the following mistakes most Adwords users commit.
You will definitely want to stay away from one Adwords mistake that isn’t related to ads or keywords at all. You guess it, some campaigns don’t succeed even though the ad is designed perfectly. That’s because there
must be a landing page that people can go to once they click your ad. You should only lead people to your homepage if it’s concentrated and it’s not too busy with other stuff going on. Your landing page, to put it more simply, has to jive with whatever ads you use. It has to be extremely focused and woven with your ad’s content. Your visitors shouldn’t have to search through the page to find what they came looking for. They must find it right away. If you make them work, they’re going to go elsewhere and you won’t get the sale. You should also make sure you keep a close watch on your competition.
No matter what niche you’re in, there will be plenty of competing websites operating successful Adwords campaigns. If you wish to outdo them, you’ll need to spend some time analyzing their ads and their landing pages so you’ll know what they’re doing with their campaigns. By using the Adwords Keywords tool, you can find out which specific keywords they’re targeting. When you’ve identified their keywords, you can use a site like Spyfu.com to spy on any ads that are using those specific keywords. This allows you to understand what your competitors are doing so you can aim to do better. Aside from that, the more you learn about your competition, the more prepared you’ll be to create your own successful campaigns.
If you don’t track your results, you will be making a blunder that can cost you big. To get the most success with Adwords, you need to be able to find which keywords work and which ones don’t. Adwords is able to track your ads so that you can determine which keywords are the most profitable for you. These tools enable you to create the most effective campaigns that bring lots of success over time. It is work, but you won’t mind once you see all the money you can make.
All in all, AdWords can be termed as a lethal tool for getting excellent response from your target audience. But, you will only find success if you work your ads in the right way and you don’t commit the blunders you just learned about.
Want to learn more about adwords? My new website AffiliateMarketingTips101.com covers PPC and adwords as well as other affiliate marketing techniques.
Filed under Internet Marketing by on Jul 18th, 2010. 11 Comments.
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Search engines continue to develop and this means the way they index and rank web pages has also been transformed. Meta tags placed on your website used to be all that was required to get ranked for various keywords. Then, Meta tags were no longer used because they produced results that weren’t accurate. With today’s internet, these tags have lost their usefulness. Today, search engines are much stricter with their terms and conditions. That’s the exact reason why you need to know why link building is important and also why you need high quality backlinks that point to your site if you want it to rank high. Google and the other major search engines use a number of characteristics to decide how relevant a page is, and the most important one is the number of, and the relevance, of backlinks. You’re about to find out how to conduct effective link building and also how to achieve higher ranks with search engines.
Social media sites are an effortless yet effective way to get good, one way backlinks. Social media sites are in abundance on the web and they give you a great chance to include links to your site on your profile page. You can easily sign up for them and get started. Make sure you decide on a username that has to do with both your business and your brand. This is great for using these social sites to advertise for your business later on. Many online marketers are successfully using this technique to get more backlinks, but make sure you don’t abuse it in any way. If you wish for great results, it’s best to utilize it more slowly and let it blossom over time. It’s also possible to make blogs on third party blogging sites in order to get backlinks. There are blog networks like Blogger, Wordpress.org, and Xanga where you can create a different version of your blog or you can create content that’s unique but still within your niche and that points back to your site. You can either link to the home page on your site or you can link to one of the pages on your website. It’s free, it allows you to control the content on the blogs, and it will generate many worry free, relevant links. Find best dealz on Hostgator Coupon.
You can also leverage online blogs in your niche to get more backlinks to your site. You can comment on others’ blogs and include your link, or you can even write guest posts on those blogs. Slowly and steadily, it’s possible to create a group of links that all point back to your site from the blogs.
In conclusion, keep putting effort into link building and you’ll get the results you want. You won’t want to let your site drop in ranks, as it takes a lot of work to get it back there.
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Filed under Internet Marketing by on Jul 17th, 2010. Comment.
Pay Per Click advertising, or PPC, is one of the most tried and true methods of driving traffic to your website. IM marketers have been using the power of PPC to drive traffic for the entire spectrum of marketing uses. But you can lose a lot of money very fast if you don’t know what you’re doing. Unfortunately this is the case with many a first-time PPC campaign. But that does not have to be a permanent situation because you really can learn how to do it and make money. Here are a few of the tips that we find the most helpful to people starting out in PPC and internet marketing.
When it comes to PPC, you have to remember that, while you want to avoid pouring money into campaigns that are not working, you can’t be afraid to spend a little to make more. You have to realize that certain keywords cost more than others to target.
The real point, however, is whether or not you are making money from these keywords. You can’t look at the cost of the campaign by itself; as long as you are taking in more money than you are putting out, you can call the campaign successful. You can say you are doing well as long as you are taking in more than is going out. If the opposite is happening, then you have to rethink your strategy.
There are some advanced exceptions, but generally speaking it’s best to only use one service or product in each campaign. If you’re just starting out with PPC, offering more than a single service or product will usually result in disappointing results and decreased ROI. Just one benefit to having a narrower offering is it’s much easier to track your results.
This will help you to manage your money much easier and better, and you’ll know which campaigns you should concentrate on. This will also help you decide if you should keep promoting a product/service, or stop and find another.
PPC can be used to help with products and services that aren’t yielding good results with other forms of marketing. You might be tempted to focus all of your efforts on the most successful products and services you offer. Actually, some products do well with certain marketing systems while others don’t.
PPC is great for advertising to a certain target market.
Try using it to drum up sales on your less successful products. You could end up creating another source of online earnings. You will become more successful with internet marketing if you have more income streams. It’s just not necessary to have a terribly difficult time with making money using PPC. You will, however, need to work at it and give it the attention it deserves. You really never want to be rushed when you’re preparing to advertise. Doing so will almost certainly waste your money. You can do well and make good money if you remember these tips and always keep learning. Just create your goals, and then decide you’ll do it.
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Filed under Internet Marketing by on Jul 10th, 2010. Comment.
